Here you'll meet fashion tendencies (trends that last more than one season) and classics (items that are reinvented over and over again). Inspiration from the streets from all over the world to you.. Which ones fit your personality and will last forever in your wardrobe?
The F/W 2014-15 Fashion Week's normcore trend was immediately adopted by us on the streets. Or... was the trend originally born on the streets? Did we ask to stop the ever changing trendy fashion madness, and felt the urge to go back to basic? Did the big fashion labels felt instructed by us to adapt to this demand? Comfy sneakers and Birkenstocks, handy canvas bags, mom jeans, simple white shirts, oversized sweaters and clean coats. Neutrals, black and white. See below how beautiful 'normal' is. It's not that you have to drop your creativity if you like to use it. And it's up to you to add a little extra. However, the base is basic clothing, which is very sustainable for your wardrobe collection too, I promise you can wear this basic items for ages!